Tuesday, 22 September 2015

Smile, Samsung produce Nigeria’s first LTE smartphone


Smile Communications Nigeria Limited has collaborated with Samsung Electronics West Africa to produce the first Long-Term Evolution-compliant smartphone in Nigeria.

The companies said the smartphone was introduced in line with Smile’s vision of providing “superfast and reliable” Internet service in Nigeria
Smile is not only the first authentic 4G LTE provider in Nigeria, but also the first to go into such partnership with Samsung – a global technology giant.

 A joint statement signed by the Chief Marketing Officer, Smile Nigeria, Alero Ladipo, and the Director, Information Technology and Mobile, Samsung Electronics West Africa, Emmanouil Revmatas, stated that there was the need for both companies to enhance customer experience through their product propositions.

The statement underscored the innovative streak of both companies, which they said they were determined to harness to serve the best interest of their customers.

According to them, the offer will be available at all Smile stores and some selected Samsung stores.
Speaking on the partnership, Ladipo stated that Smile was specifically focused on the importance of partnerships of this nature to deliver on the end-to-end needs of the customer.

“The customer experience at our shops should create a lasting impression with the customer. A customer must enjoy the simplicity of the service. Our partnership with Samsung gives the customer the opportunity to own the latest Samsung LTE-compliant smartphone (Samsung Galaxy S6 Edge with a Samsung complimentary clear cover), and a 5GB bundle SmileOn plan for a fixed price,” she added.

On his part, Revmatas said that the Galaxy S6 Edge had the world’s first-ever dual curved edge display, “which distinguish the device as the ultimate premium smartphone.”

He said, “This partnership with Smile on S6 Edge is the first of its kind in Nigeria, offering consumers the opportunity to drive productivity with a unique smartphone coupled with the 4G experience that Smile LTE network offers.

“Our collaboration with Smile on the Galaxy S6 Edge LTE launch is a staunch affirmation of Samsung’s drive for novelty in the smartphone market globally. Samsung is committed to continuously engaging in partnerships that highlight innovations that create an impact in the life of consumers.

“This partnership with Smile on S6 Edge will give Nigerians the opportunity to drive productivity with a unique smartphone, coupled with the 4G experience that Smile LTE network offers.”

He said the 4G LTE mobile network would allow faster Internet on the S6 Edge, which included video calls, faster music, video streaming and conferencing, faster downloads and more pictures.

“We are pleased that Nigerian consumers will have the opportunity to reach new and progressive frontiers with their Samsung Galaxy S6 Edge device,” Revmatas added.

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